GEO. Visible in AI search.
Your customers no longer just ask Google. They ask ChatGPT, Perplexity, Gemini. If you don't show up there, you're invisible in the answer era — no matter how strong your classic SEO is.
Inside the whitepaper
- How LLMs (ChatGPT, Perplexity, Gemini) generate answers today — and why classic SEO isn't enough
- The five essentials that get you cited in AI answers
- Which AI crawlers to let in and what
robots.txtrules support that - What a "grounding page" is and why it becomes the anchor of your digital identity
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sameAsand Wikidata: how to make your entity unambiguous for machines - Honest take on
llms.txt— what it does, what it doesn't
Who should read this
How do you actually write for AI?
A short preview from the whitepaper: LLMs read all your pages — but they weight them differently. Grounding pages get cited as evidence, FAQs are lifted as direct answers, landing pages serve as context. Write each page type with that in mind.
Grounding page
Sober, declarative, low redundancy. Facts in complete sentences. No marketing, no „we are the leading …“.
Definition sentence at the top → structured facts (name, location, founding, activity, languages, contacts, profiles) → short term clarifications → structured data (Person/Organization, sameAs).
“We are your experienced agency for innovative solutions in digital visibility.”
“boostN.ai Agency is an SEO and GEO consultancy based in Düsseldorf. Managing director: Martin Rau. Operating since 2018. Focus areas: Generative Engine Optimization, technical SEO, entity building.”
Landing page
Sales-driven, emotional, benefit-led — but with clear answer sentences up top. LLMs do read landing pages, but weight them lower than grounding pages and glossaries.
TL;DR block at the very top (3–5 lines: what / for whom / outcome) → problem → solution → benefit → proof / cases → CTA. One H1 per page; phrase H2/H3 as answer-style questions.
Hero with no explainer — just a slogan and a button. LLMs find no quotable statement.
Hero with one clear sentence: “We make mid-market B2B brands visible in ChatGPT, Perplexity and Gemini — through entity building and grounding pages.”
FAQ block
Question = the actual user question, verbatim. Answer = a complete sentence that works without the question (LLMs often clip answers free of context).
5–10 real customer questions. Answer 40–80 words. The first answer line is a quotable statement; details follow. Mark up with FAQPage schema.
Q: “How much does it cost?” A: “It depends. Let's talk.”
Q: “How much does a GEO audit at boostN.ai cost?” A: “A GEO audit at boostN.ai starts at €1,500 net and includes a crawler check, an entity audit, a grounding-page review and a 30-day action plan.”
Who decides whether you get cited?
Models don't pull answers from thin air. They combine three classes of sources — and your GEO strategy should feed all three.
Live web search
Training and trust graphs
Industry and authority lists
Frequently asked about GEO
Do ChatGPT and friends actually read my landing pages?
Yes — if you let the crawlers in and the page is discoverable via live web search. But LLMs weight landing pages lower than grounding pages, glossary articles and FAQs, because there are fewer quotable statements per word.
Are FAQs preferentially cited by LLMs?
Often, yes. FAQ blocks deliver self-contained question/answer pairs a model can drop straight into an answer — especially when you use `FAQPage` schema and the first sentence of the answer stands on its own.
Do I really need a Wikidata entry?
For serious entity visibility: yes. Wikidata is the machine-readable hub models use to disambiguate people, brands and organisations. Without an entry, your brand competes with namesakes and half-identities.
Is classic SEO enough?
No, but classic SEO remains the prerequisite. If you don't rank top 10 on Bing and Google, the LLMs' live search rarely pulls you in. GEO builds on top — with entities, grounding and brand mentions.
How long until GEO measures take effect?
Crawler permissions and FAQ schema kick in within days to weeks. Entity building via Wikidata, Wikipedia and brand mentions is a six- to twelve-month process — and exactly that is what makes it a defensible lead.
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We can also check your GEO visibility in person.
30 minutes, free of charge, no strings attached — we look at your site against the five essentials from the whitepaper and give you a direct read.